11+ hour, 55+ min ago (658+ words) Beano Brain released its "Coolest Brands 2025" report and here's what is shows about Gen Alpha's interests. Seven-year-old Killian Todd sits cross-legged on his bedroom floor, surrounded by stacks of Pok'mon cards. Pikachu is his favorite. Killian believes he's discovered a cool game that his classmates taught him, but for his dad, Sean Todd, it's a core memory of his own childhood." Cyber Monday Deals: As a Mom of 5, I Know Toys'My Top 100 Toy Deals Include Lego, Squishmallow, & More From $5 "Card collecting was really important to me growing up. The thrill of opening a pack and getting a set or finding something valuable," says Sean. "I've leaned into that with Killian and encouraged him to do the same." So, why is Gen Alpha loving these nostalgic brands? Experts say their parents may be a reason but a lot of it comes…...

10+ mon, 2+ week ago (654+ words) As the mother of grown daughters, the iconic actress and empty nester is rediscovering who she is'and it's both refreshing and scary. Brooke Shields Is Getting To Know Herself As the mother of grown daughters, the iconic actress and empty nester is rediscovering who she is'and it's both refreshing and scary. Hi, it's Grace, Editor-in-Chief of Parents. Welcome to my bi-weekly column, where I'll bring you conversations with well-known personalities sharing their experiences on this ride called parenthood. Brooke Shields is turning 60 this year and sharing the beauty advice she drummed into her daughters, Rowan, 21, and Grier, 18, early on. "I grew up with shame about everything. I was sort of cut off from my body," she tells me. "But from the time my daughters were little, I've encouraged them to love themselves and their differences. Reminding them that beauty is…...

4+ mon, 1+ day ago (807+ words) From jewelry and belts to socks, shoes, and more these "tricks" will help your child's personality shine while wearing a school uniform. Parents questioning how they can make their kids feel comfortable in their uniforms while encouraging them to express their individuality have to come to the right place. Here, we talked to parents about they their kids look and feel their best at school'without breaking school rules." If you and your child are looking for ways to customize a simple school uniform, the best place to start is with accessories, which can jazz up nearly every aspect of your child's otherwise repetitive outfit." "Nowadays there are ways to add flare with small details that stand out," says Karen Aronian, a former NYC public school teacher, college professor, and parenting expert. Here are all the different accessories you can add…...

1+ mon, 1+ week ago (537+ words) The model talks mom style, a new partnership, her first months postpartum, and her go-to baby items. Motherhood naturally changes many aspects of your life, including your routine and priorities. For Olivia Culpo, that also includes her style. The model and actress, who welcomed Colette Annalise with husband/football player Christian McCaffrey in July 2025, says she's more intentional about what she wears, opting for fewer, better pieces. But she isn't forgetting the importance of feeling good." "My style has definitely become more practical since becoming a mom, but I still want to feel put-together," she tells Parents. "I gravitate toward pieces that are versatile, comfortable, and easy to throw on, but still make me feel confident and polished." Culpo, who was crowned Miss Universe in 2012, is finding some of those pieces with her new partnership with clothing brand NAADAM, launching…...

5+ mon, 4+ day ago (306+ words) A parent on Reddit got many people talking with a post about their teen's take on garage fridges. Generational differences are often the center of debate. Whether it's the resistant-to-change baby boomers, the gentle parenting of millennials, Gen Z's aversion to reading, or how Gen Alpha is skipping the awkward phase, characteristics of generations are studied and scrutinized. A parent on Reddit is bringing attention to this in a relatable and funny post that had a lot of people weighing in." Is a garage fridge really a "flex" for millennial parents? Commenters had a lot to say, and many of them highlighted an often uncontrollable difference between generations: financial insecurity. Let's break it down. It's no secret that the children of millennials are growing up in a very different world, with advances in technology being a stark contrast. Social media…...

4+ mon, 1+ day ago (353+ words) Head back to school in comfort and style with these tips and tricks. But stylist Justine Sylvie, who has a daughter entering sixth grade, has spent the summer putting together her wardrobe. Her experience has been a bit more involved. "One thing I've noticed this year since she's transitioning to a school with a less strict dress code is that she's really defining her personal style," Sylvie says. "That kind of threw me off a little bit. She's really excited to express herself but she has become very picky." In her case, for example, t-shirts aren't enough. Here are a few back-to-school fashion tips Sylvie says every parent should keep in mind. When school starts, we still have the opportunity to wear summer styles, at least a little longer. A few trends that will carry over from summer to fall…...

4+ mon, 1+ day ago (629+ words) Think fashion is frivolous? Think again. Clothing can impact your child's mindset in more ways than you may think. Here, we'll explore the powerful impact of letting your child's individual clothing style shine, as well as how to manage any challenges that pop up along the way. It may seem like a small thing, but allowing your children to express themselves freely through their clothing choices can have a positive impact on them. Here are some of the benefits of letting your children express themselves through style and clothing choices. Allowing your child to choose their own clothing can be a major confidence booster, says Nechama Sorscher, PhD, a child psychologist based in NYC and author of Your Neurodiverse Child, "Letting a child select their own outfit, and dictate their own style is a huge form of self-expression and letting…...

9+ mon, 2+ week ago (1044+ words) Move over Grey's Anatomy. The kids' show Bluey was the most streamed show of 2024! Episodes of the animated preschool series racked up nearly 56 billion viewing minutes on Disney+ to wrap up an exciting year for fans that also brought news of a Bluey movie on its way." All this to say, we're pretty sure most preschoolers (and their caregivers) are familiar with Bluey at this point. But how's your Bluey trivia knowledge? From who voices Bluey to when the show premiered, here are some fun facts for both loyal fans and curious Bluey newbies. "Is Bluey a boy or a girl?" might be one of the most commonly asked questions about this series. The main character of Bluey is a female puppy whose full name is Bluey Christine Heeler. Bluey and her younger sister, Bingo Heeler, are the two daughters…...

11+ mon, 3+ week ago (844+ words) In days past, "discipline" often meant revoked privileges for poor behavior. It's a longstanding myth that kids cooperate more when parents use classic approaches to discipline. One disproven by the American Academy of Pediatrics (AAP), which now shows that it's not the best way to discipline and in extreme cases, may actually be harmful. These days, experts encourage parents to let their kids experience what is referred to as "the natural consequences of their actions" instead. For instance, if your child refuses to wear their jacket, just let them be cold'and they probably won't put up a fight the next time. It's this connection that helps your child understand and learn from the repercussions of their actions. A consequence is most likely going to teach a helpful lesson when it's related, respectful, and reasonable, explains Jane Nelsen, EdD, author of…...

3+ mon, 5+ day ago (584+ words) Teens are coming for our leggings, moms. Should we surrender now or take a stand? Parents / Stephen Simpson via Getty Images First, they came for our skinny jeans. Now, Gen Z has deemed a wardrobe staple'worn by busy, multitasking moms from sea to shining sea'uncool. Yes, ladies: Our teens say our beloved leggings have to go." The go-to item I wear for working out, school, errands, appointments, and beyond was once equally embraced by my daughters. But now, I've seen their taste shift toward shorts and sweatpants on occasions we used to twin for. Go into any teen-loved store like Hollister or Aerie, and you may also notice, as I have, that walls formerly adorned by a plethora of leggings options'flare, high rise, foldover waist'are now promoting joggers and fleece pants." So what gives? Are leggings cringe now? And if…...